In order to have a site that your community is happy with and is comfortable using, you must design with them in mind. This section of the design document contains a collection of “fictional” characters that will use the WAFC website. They all have different backgrounds and different reasons visiting the website. These characters should reflect the audience that the WAFC.org site is appealing too. Feel free to come up with some more.
Types of Users
- WAFC leadership - board members; league leaders; tournament directors
- Managing the leagues
- Collecting money
- Collecting information about WAFC members
- Broadcasting information to members
- WAFC member and league player - "average" player (+80% of the registered site users)
- Getting information about events, leagues, games, and tournaments
- Registering and paying for leagues and tournaments
- Communicating with other WAFC members (e.g., lost and found posts on the forum)
- WAFC member, league and club player - "advanced" player (minimal interaction with WAFC)
- Registering and paying for a clique team
- Getting information about events, leagues, games, and tournaments
- Communicating with other WAFC members (e.g., lost and found posts on the forum)
- Non-member athlete - new to Ultimate
- Figuring out how to get involved with Ultimate in DC
- Non-member pickup player - avoids leagues but plays pickup and some tournaments
- Getting information about events, pickup games, and tournaments
- Registering and paying for tournaments
- Non-member club player - avoids leagues but plays some tournaments and club tournaments
- Getting information about events, and tournaments
- Registering and paying for tournaments
- Parent of junior WAFC member and league player (WAFC Jr) - their kid plays in WAFC Jr league and tournaments
- Getting information about events, leagues, games, and tournaments
- Registering and paying for leagues and tournaments
User Examples
- Someone with no clue about ultimate at all.
Attention Span: Short Technical Competence: High
Bob McStumbleupon is the busy 45 year old CEO of his own computer-repair company. Bob decides that he wants to join a local league sport to get back into shape. He does a Google search and finds many listings for D.C. leagues: kickball, softball, volleyball, and Ultimate but is not sure which one he wants to play. Bob has heard people mention Ultimate before, but doesn’t really know what it is. His Google search points him to the WAFC.org website. What is Ultimate and why should he choose WAFC over softball or kickball?
- Local League Player
Attention Span: Long Technical Competence: Low
Isaac Townie is a 28 year old System analyst who has lived in washington DC all his life. He currently plays with a C clique team. Isaac wants to become a better player and improve his game and is always looking for opportunities to do that and he was very satisfied with the Ultimate Clinics in the past. However, Isaac was very comfortable with the old WAFC site and loved the functionality of it but is not sure about this new site and doesnt know how to use it. How will Isaac embrace the new features of the website and start participating on it?
- Brand New Player
Attention Span: Medium Technical Competence: Medium
Marcy Newbiewich is a 23 year old who just graduated and got a job as an accountant. She recently started dating Isaac Townie about 3 months ago. Isaac wants to get Marcy into Ultimate so they have an activity to do as a couple. She has never played before but has gone to watch Isaac Townie play so she knows some of the basics. What do brand new players like Marcy need to know? What is the easiest way to find it on the website?
- Out of Town Club Player.
Attention Span: Short Technical Competence: Medium
Johnny McHotStuff is a 25 year old elite club player who lives in California. He works at Starbucks and is planning a trip to Washington DC soon. Though he knows the game extremely well, and travels a lot to play with his club team, he doesnt know much about the Ultimate scene in Washington DC. He found the WAFC site while reading the rec.sport.disc google group. What do visitors need to know about wafc, the DC ultimate scene and local tournaments?
- League Captain.
Attention Span: Long Technical Competence: Medium
Captain Ahab is a 33 year old D.C. local and former college player. He has been captain of the Clique B team “Smelly Feet” for 2 years. He is a very social captain and likes to organize outings for his team and other teams. In the past, he has sent messages to his team using an unrelated yahoo group. He knows that the new site has some new features but is not sure what they are. How do captains administer their team on the new site?
- Kid playing with WAFC Jr.
Attention Span: Short Technical Competence: High
Veronica Youngun goes to school at Maryland Middle School up in Rockville, MD. She currently plays with the “Spartans” WAFC Jr. Team. Though they often have difficulty getting numbers, The Spartans are a very competitive team. Veronica currently is subscribed to the WAFC Jr yahoo group and wishes it had more features. She is very adaptive when it comes to new technology as she uses Facebook, Twitter, Ning and her mobile phone excessively. Where does Veronica Find information on WAFC Jr and network with other WAFC Jr players?
- Parent interested in WAFC Jr. for their kid
Attention Span: Long Technical Competence: Low
Rupert is Veronicas over-protective father. Rupert wants to get Veronica's sister, Jessica involved in some extra-curricular activities to help strenghten her college applications. Whatever activities Jessica takes part in, he wants to help out and volunteer with so he can keep an eye on her. Rupert not allow some hormonal man-child making passes at his daughter! He already knows about WAFC Jr. through Veronica's participation in it but is not sure he wants both daughters doing the same thing. How can parents get involved in WAFC Jr. and why should they enroll their kids in it?
- WAFC Organizer
Attention Span: Short Technical Competence: Medium
Byron Stevan is the President of WAFC and league organizer for Summer Pro league. It is his role to continue the growth of the disc community in Washington DC. In addition to this, he has his full time regular job as well as organizing the Summer Pro League. In the past it has been very stressful coordinating the volunteers and arranging fields and schedules before the first day of league play. How does Byron use the new website to administer the league efficiently?